When You Start A Business, Don't Forget the "Good Heart" Theory

My friend and colleague, Steve Strauss, writes a terrific article for USA Today, "Winning businesses think about more than profit."  He covers the recent 3rd Annual SCORE Awards.  And what a wonderful story he tells.

All the winners seem to share one trait -- a secret I will share in a moment -- but all were a dynamic, visionary, difference-making group who are changing their lives and those in the communities they serve.

Get your day's dose of inspiration here.  You'll discover what I mean by the "good heart" theory. 

Shhhhhhhh ... School House, run by Rachel Weeks (pictured), is the SCORE "Outstanding Woman-Owned Small Business" winner!

From Superdoglover to Superentrepreneur to Supercollar®

Jane Angelich, CEO of supercollar®, has two passions:  her dogs and her business.  She invented a product, supercollar® (pictured above), that satisfies both her passions and at the same time fulfills the needs of her customers who are dog lovers too.  And to accomplish this she just happened to leave corporate America at the age of 39.

Jane got her big idea one day when noticing her fireman husband's utility belt. Firemen need to carry a lot of tools around their waist and do so by having them attach to a retractable belt —the tools can be pulled, used, let go, retracted, and returned to their spot quickly.

Learn how you too can get a new, entrepreneurial leash on life (pardon the pun) -- just like Jane did -- by reading USA Today columnist Steve Strauss's five tips on how to do it here.

Illustration credit here.

Boring Is Out. Facebook Is In.

Steve Strauss writes an interesting post at USATODAY.com on why it's important to focus on Facebook to boost your business.

An excerpt from his Q&A:

I recently saw a story about a woman starting a new business who, prior to getting started, joined a few groups pertaining to the industry. A few months later, as she got started, she posted a request for people who would be willing to be on her virtual board of advisors. She revived more than 50 offers from top people in the field.

Learn all of Steve's great tips here.