Saturday, October 16, 2021

The Female Consumer Is Under-Represented in the Brand and Marketing Landscape of Spirits

In Christopher Marquis's research for his recent article on Karen Hoskins for Forbes and her work at Montanya Distillers to make the alcohol industry less of a “boy’s club," he was told that women in leadership positions frequently have their expertise questioned and people mistake them for someone other than a leadership figure.

According to Mr. Marquis's article:

The alcohol industry is known for being dominated by men. For instance, in 2018, only “4% of C-suite positions in wine and spirits were held by women” and women in the industry continue to face sexual harassment and abuse.

At Escape From Corporate America, we hope Mr. Marquis has an opportunity to interview Dr. Sonat Birnecker Hart, President and co-founder of KOVAL Distillery to learn even more how women who are smart, confident and experienced in the spirits industry can and do succeed.

Read the full article:  Women Entrepreneurs Are Transforming the Spirits Industry.

Saturday, October 09, 2021

Forget the Seat At the Table and Just Do the Work That Needs To Be Done

Women often say, “I want a seat at the table.” For many business women, especially business women of color, a seat at the table is a hard-earned symbol of success in a company. 

So, what if instead of longing for a seat at the table, we flip it?  Reflect on what a seat at the table means to you and how you can flip the table to be more inclusive, open, and exactly what you envision it to be.

If you can't do that, I invite you to forget the seat at the table and just do the work that needs to be done.  Go after your own true vision of growth, success, and progress and that might just be starting your own business.  Go for it!

Saturday, October 02, 2021

Stop Waiting For Perfection

Is this you?  

Because I was waiting. I was waiting to have more money in my pocket. I was waiting to be in a relationship, so we could go together. I was waiting until I was thinner. 

After years of putting off her dream, entrepreneur Kristy Carruthers took action and made it a reality, traveling the world and building a successful career in the process.

Stop waiting for perfection and get on with your life.  Take action.  Make it happen.

Saturday, September 25, 2021

Take Risks, Empower Entrepreneurs and Work Together

Venezuelan-born Carmen Busquets was a pioneer investor in the fashion tech space, cofounding Net-a-porter and putting her money behind companies including Farfetch, Moda Operandi and Lyst. 

Busquets is also an entrepreneur herself, starting her retail career while she was still studying at the University of Miami and, in the 1990s, founding Cabus, a multibrand luxury fashion retailer in Caracas.

She was particularly proud that Cult, an online beauty retailer founded by two young women in 2007, was well-run — and profitable. Indeed, Busquets’ passion lies in taking risks, empowering entrepreneurs and encouraging them to keep an eye on spending, pursue profit and work together with a sense of mutual respect.

Learn more about Busquets goal to seeing women become the executive leaders that they are capable of being.

Saturday, September 18, 2021

What You Can Do to Attract Funding

Inspired Capital co-founder Alexa von Tobel talks about three ways (below) the entrepreneur turned investor suggests getting the attention of VCs.

  1. Communicate your passion.
  2. Prove that you're ready to learn.
  3. Don't focus only on the money.

Read all her comments here.

Saturday, September 11, 2021

Unmeasured Strength and Resilience

©2021 Laurel J. Delaney.  All rights reserved.
Remembering 911, we go back to a post we published about Lauren Manning and her book, "Unmeasured Strength," which is about how Lauren's life on September 11, 2001, changed forever. She tells the story of survival and transformation.

It's only fitting to repeat it.

The photo above is a 911 decal from my Dad's car window.  He passed away in 2011 but I saved the decal and affixed it to a window in my home.  Over the years, the flag's bright colors have faded but our memories of 911 are quite vivid.

Let's all honor the fallen and heroes of September 11, 2001.

Saturday, September 04, 2021