Sunday, June 28, 2015

The Pitch: Hunting Women Business Owners

The Pitch, launched by SheKnows Media, is a vehicle for female founders to deliver their pitch and allow it to build steam among potential consumers.  Many of the entrepreneurs showcased in The Pitch will all be solving problems that are common to them.   Watch Tonya Von Court's pitch above.
The Pitch will continue to produce and air new videos each week from entrepreneurs and activists launching both for profit and nonprofit ventures. Audience members will have the opportunity to comment, share, and upvote their favorites using a set of custom emojis. There will also be a live judged Pitch event at the BlogHer15 conference on July 18.
Bottom line:  You gotta sell your vision ladies!

Read the entire article:  New Platform Helps Women Entrepreneurs Master the Art of the Pitch

Saturday, June 20, 2015

Who Are You Hanging Out With?

Who you hang out with can make a difference on how far you travel on the success train.
The people we choose to surround ourselves with often matter a great deal to our success — especially when we are trying to thrive as entrepreneurs. That’s because spending time alongside other motivated and successful people can have positive effects on our own success. 
It can be hard to find other successful women to learn from and collaborate with, but hopefully this blog, for example helps.

Studies show that women who attend events with another woman set very different goals—more ambitious goals—for themselves compared to women who attend alone.

Read more:  A Friend's Support Can Make Women Better Entrepreneurs

Saturday, June 13, 2015

How to Conquer a Male-Dominated Business Landscape

Compared to male-owned businesses, women business owners generally fail at a higher rate (failure is not a bad thing), employ fewer people and generate less revenue.  Despite that, women entrepreneurs are the fastest-growing segment of business owners in the U.S.

The reasons for women trailing are complicated and varied.  For a booster, read this:

6 Female Entrepreneurs Share Their Best Business Advice


Saturday, June 06, 2015

Fortune Favors Bold Women Entrepreneurs

Crowdfunding platforms such as Indiegogo and Kickstarter are everything but the rage these days.  Why not?  For crowdfunding benefits are the ability to quickly raise capital and the enhanced marketing profile generated via the fundraising campaign.

But almost as important is how crowdfunding allows startups to pursue fast and relatively affordable market validation for their products.

According to Techvibes.com, crowdfunding also offers much better opportunities for women entrepreneurs than traditional venture capital, which directed as little as 4% toward women-run startups versus 96% for male-fronted companies according to recent research.
“Women entrepreneurs are incredibly successful with crowdfunding raises,” said [Craig] Asano [Executive Director of the National Crowdfunding Association of Canada (NCFA). “Through crowdfunding women entrepreneurs, project owners and company owners are achieving much higher raises, and in some cases they are more successful than men.”
Read the entire article:  Crowdfunding Cultivates 'Fail Fast' Culture, Helps Women Raise Startup Capital

For more on crowdfunding that we've written about, visit here.