Friday, April 14, 2006

Women Entrepreneur Expresses Herself Through Her Own Greeting Card Company

"This better be the only wedding card I ever give you."

That line is an example of the kind of biting humor you'll find in a Quiplip card. The greeting card company, founded in 2002 by Bridget Hobson (pictured), prides itself on being unconventional and unlike a lot of mass-market card lines.

Hobson's only experience in the greeting card-making business was handcrafting cards when she was 6 years old. The [entrepreneurial] bug hit her again when she was in her 20s and frustrated when she couldn't find cards she could relate to.

Read the story here: Quirky Card Company Pushes Envelope

No comments: