Women Entrepreneurs Tackle BIG Ideas

Female entrepreneurs are still receiving little capital.  Wired reports:

“Startups with a woman founder raised $25 billion in the first half of 2021—more than the total amount raised by women any full year prior.”

While the incremental changes are noticeable, we aren’t close to where we need to be.

After years of witnessing these founders' struggles and limited access to capital, Dr. Silvia Mah, partner at Ad Astra Ventures, who helps women founders grow innovative startups tackling big ideas, is determined that there are certain things the VC industry can do to level the playing field.

Here are three. 

Derailed Rock Star CMOs

So you wanna be a rock 'n' roll marketer (top to bottom: Kerri Martin, Jerri Devard and Julie Roehm)?

Just pick up a gig at a troubled Fortune 500 company that thinks it needs a change agent. Be quick with a quote; cruise the conference circuit; fire your agency; and say you want a revolution that, instead of being televised, plays out on any number of sexy new digital channels. Sit back and watch the awards, press clippings and speech invitations flow in. But beware the comedown. The author claims that even Coca Cola's Mary Minnick fell or hit the proverbial ceiling.

So business ownership is not a bad option. You can be who you are and be happy.

And one other thing ... I noticed three women contributed to this article but a man claimed authorship. Makes you want to ...

Oh, and just in (1/23 at 8:07 a.m.) from our friends at re:invention blog. WOW! Read it. You'll love it!

Separately and from the book "Women Who Changed The World:"

Chapter 24
Virginia Woolf

A woman must have money and a room of her own if she is to write fiction. ~ Virginia Woolf