Women Business Owners Know How To Create and Be Creative

New research forecasts women small business owners will create 5+ million new jobs by 2018, while creating a far more inclusive workplace environment through their distinctive management approach.

Based on the Guardian Life Small Business Research Institute’s projections, women-owned small businesses will generate more than half of the 9.72 million new small business jobs expected to be created, and roughly one-third of the 15.3 million total new jobs anticipated by the Bureau of Labor Statistics by 2018. This projection is striking, given that women-owned businesses currently account for just 16 percent of total U.S. employment.

The Institute’s projections are based on a rigorous analysis of converging factors, including the faster growth rate of women-owned businesses vs. male-owned; higher college graduation rates by women vs. men; the predicted growth of industry sectors and occupations dominated by women; and The Guardian Life Index: What Matters Most to America’s Small Business Owners.