Saturday, March 20, 2021

Female Entrepreneurs Work Every Bit As Hard as Male Entrepreneurs (Maybe Harder)

The story goes like this from 2019.  

Alyson Saxe ran into an old friend at Costco, who – upon learning Saxe had children – inquired whether she worked outside the home.  Saxe explained that she'd founded a PR agency. "My friend said, 'How great! You're a mompreneur!'" recalls Saxe. "'You get to work and have time for your kids and family!'"

Saxe, later, went on to raise north of $2 million for her second company, the brand-management platform IrisPR, based in Phoenix. "I work every bit as hard as male entrepreneurs.  "I am not a mompreneur," says Saxe. "I am a mother. And I am an entrepreneur."

Read on to appreciate how business language – like much other language – is de-gendering.



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